Aigner Kids: between luxury and casual wear
Three years after its launch, the brand will present its new collection at Pitti Bimbo with very stylish proposals, especially for young girls.
Since its launch three years ago, the collection Aigner Kids has experienced rapid and consistent growth and made its mark on the kid’s wear market with quality and authority. In the Middle East, for example, Aigner is available in all major children’s fashion retailers.
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This year, for the first time, the brand will be present with its own stand at Pitti Bimbo in Florence where it will have to showcase to a hyper qualified audience the values that underlie their creations: luxurious, stylish clothes for special occasions, but also a very smart casual wear with the incomparable Aigner artistic touch, as well as trendy dresses and accessories for babies.
Overall, the collection includes five different ranges for a total of 300 items from 0 to 16 years. Within the Spring/Summer 2016 collection, the attention is immediately caught by the stylish garments for young girls made of a variety of very special materials including embroidered sequins, fabrics with all-over prints in turquoise and red, light brocades. There are delicate bronze floral patterns, with a three-dimensional texture in pale turquoise/silver or pink on a silver background or even more intense with pink/orange floral motif. The proposals for young girls are complemented by truly fashionable velvet joggers with intricate embroidery and elaborate rhinestones. These types of design fully reflect the classical as well as the sporty side of the brand. The famous logo Aigner is playfully combined in a variety of all-over designs used in appliqués, for linings, for selected sections. As for the boys, the selection of shirts has been expanded with multicolour patchwork patterns and with an assortment of new motifs and textures. For newborn babies, the line of layettes, which from the beginning has been one of Aigner bestsellers, has been enhanced with all-over motifs really unbeatable in terms of creativity.
