CHIC China International Fashion
Appointment in Shanghai for the most important fashion and lifestyle fair in Asia
CHIC China International Fashion, the most important fashion fair in Asia, will be held in Shanghai from March 12th to 14th, 2019. In the spacious location of the National Exhibition and Convention Center, more than 1,400 brands from over 16 countries will show their innovations in different fashion segments: from the IMPULSES design area to the URBAN VIEW men’s and women’s clothing area, and NEW LOOK, as well as accessories with the presentation of bags, leather goods, and furs. CHIC-KIDS, dedicated to children’s clothing, is also growing, and a great deal of attention is given to GREEN FASHION. Sustainability is a key theme for the fair, with an increasing number of producers presenting sustainable collections. In the international field, European participation is mainly represented by Italy, with 23 brands present, emphasizing the involvement of the Italian fashion industry in the Chinese market, while other important participants come from Canada, the United Kingdom, and the United States.