Dondup and the environment

Dondup’s race towards sustainability begins with D/Zero.

Two models of jeans, available in six styles, which significantly reduce the use of water, chemicals, and energy for production, thanks to fabrics developed by Candiani and the technological research carried out by Chicco Barina, the head of the style department of the company located in Fossombrone and founder of the design atelier, Black Studio. A ménage à trois, which guarantees the traceability of its garments under the Made in Italy logo. And this is just the beginning.”It is a project that not only promotes our best industrial tradition but aims to create a system in which aesthetics and ethics coexist, thanks to a combination of fabric processing and garment washing,” said Matteo Marzotto, chairman of Dondup .  The new items in the D / Zero series are a zero-kilometer proposal, 100% made in Italy, made with green fabrics by Candiani , an Italian company that is a world leader in the production of premium sustainable denim fabric, and with washes certified according to low scientific parameters. environmental impact, which derive from the expertise acquired by Chicco Barina in years of experience as a consultant in the world of blue canvases.