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STANDARD WIREBAG – Anteprima celebrates its 25th anniversary with an iconic accessory

Anteprima, the women’s prêt-à-porter fashion brand, founded in 1993 by Japanese designer Izumi Ogino, brings together the simplicity of the Japanese essence with the precision of Made in Italy creations, and celebrates its 25th  anniversary in  2018. To properly celebrate the event, the designer has decided to resurrect one of the maison’s timeless classics, its iconic STANDARD WIREBAG. Not only will its aesthetic appearance change , but also its name, becoming  the RINASCERE WIREBAG.

This encloses the idea of ​​renewal that was created to give this everlasting accessory, known for its simple lines, practicality and comfort,  and elegance and great craftsmanship. The well-known feature of the WIREBAG is precisely its tricot design, made exclusively by hand, using pvc threads and not fabric or other materials typical of this technique. For this anniversary, threads of brilliant gold and silver have been chosen to give this timeless bag a very unique 3D metallic look, surely capable of accentuating and enhancing every style, from the most classic to the most elegant.

www.anteprima.com

MILAN, ITALY - FEBRUARY 23:  A model walks the runway at the Anteprima show during Milan Fashion Week Fall/Winter 2017/18 on February 23, 2017 in Milan, Italy.  (Photo by Venturelli/Getty Images for Anteprima)MILAN, ITALY - FEBRUARY 23: A model walks the runway at the Anteprima show during Milan Fashion Week Fall/Winter 2017/18 on February 23, 2017 in Milan, Italy. (Photo by Venturelli/Getty Images for Anteprima)
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MILAN, ITALY - FEBRUARY 23:  A model walks the runway at the Anteprima show during Milan Fashion Week Fall/Winter 2017/18 on February 23, 2017 in Milan, Italy.  (Photo by Venturelli/Getty Images for Anteprima)MILAN, ITALY - FEBRUARY 23: A model walks the runway at the Anteprima show during Milan Fashion Week Fall/Winter 2017/18 on February 23, 2017 in Milan, Italy. (Photo by Venturelli/Getty Images for Anteprima)
MILAN, ITALY - FEBRUARY 23:  A model walks the runway at the Anteprima show during Milan Fashion Week Fall/Winter 2017/18 on February 23, 2017 in Milan, Italy.  (Photo by Venturelli/Getty Images for Anteprima)MILAN, ITALY - FEBRUARY 23: A model walks the runway at the Anteprima show during Milan Fashion Week Fall/Winter 2017/18 on February 23, 2017 in Milan, Italy. (Photo by Venturelli/Getty Images for Anteprima)
MILAN, ITALY - FEBRUARY 23:  A model walks the runway at the Anteprima show during Milan Fashion Week Fall/Winter 2017/18 on February 23, 2017 in Milan, Italy.  (Photo by Venturelli/Getty Images for Anteprima)MILAN, ITALY - FEBRUARY 23: A model walks the runway at the Anteprima show during Milan Fashion Week Fall/Winter 2017/18 on February 23, 2017 in Milan, Italy. (Photo by Venturelli/Getty Images for Anteprima)
MILAN, ITALY - FEBRUARY 23:  A model walks the runway at the Anteprima show during Milan Fashion Week Fall/Winter 2017/18 on February 23, 2017 in Milan, Italy.  (Photo by Venturelli/Getty Images for Anteprima)MILAN, ITALY - FEBRUARY 23: A model walks the runway at the Anteprima show during Milan Fashion Week Fall/Winter 2017/18 on February 23, 2017 in Milan, Italy. (Photo by Venturelli/Getty Images for Anteprima)

 

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