STANDARD WIREBAG – Anteprima celebrates its 25th anniversary with an iconic accessory
Anteprima, the women’s prêt-à-porter fashion brand, founded in 1993 by Japanese designer Izumi Ogino, brings together the simplicity of the Japanese essence with the precision of Made in Italy creations, and celebrates its 25th anniversary in 2018. To properly celebrate the event, the designer has decided to resurrect one of the maison’s timeless classics, its iconic STANDARD WIREBAG. Not only will its aesthetic appearance change , but also its name, becoming the RINASCERE WIREBAG.
This encloses the idea of renewal that was created to give this everlasting accessory, known for its simple lines, practicality and comfort, and elegance and great craftsmanship. The well-known feature of the WIREBAG is precisely its tricot design, made exclusively by hand, using pvc threads and not fabric or other materials typical of this technique. For this anniversary, threads of brilliant gold and silver have been chosen to give this timeless bag a very unique 3D metallic look, surely capable of accentuating and enhancing every style, from the most classic to the most elegant.