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The director Luca Guadagnino for the ADV Campaign of Ermenegildo Zegna

All the World’s A Stage” is the title of the new advertising campaign for Ermenegildo Zegna‘s Spring / Summer 2019 collection, shot by Oscar-winning director Luca Guadagnino, the final chapter of his interpretation of “Defining Moments“.

Three short-movies shot in Milan, portraits of as many super stars representing some of the many identities and the evolution of the brand towards the versatility of contemporary men’s clothing.

The international cast starts with Boyd Holbrook, star of the ‘Netflix Narcos series’ with a dynamic wardrobe suitable for traveller and everyday life, André Holland starring in the film ‘Moonlight’ and tailored suits ‘Su Misura’, and William Chan, actor and singer representing the streetwear ‘XXX Zegna tribe’.

Each protagonist explores the distinctive features of himself and of the many Ermenegildo Zegna style proposals. <BT>