Let’s state the obvious. Internet shopping is here to stay and it is inevitably bound to become more and more relevant in the future. But it is also true that managing an e-commerce platform is still a challenge for most small independent multi brand stores.
This is when initiatives like Popcorner Shop can become extremely handy and useful. As a matter of fact, the online portal gathers together a number of interesting independent multi brand retailers, mostly located in North Italy, such as EightBall, Double 5, Bomboclat and Shape Store offering over 200 streetwear and sportswear brands including Brixton, Cinq à sept, Denim & Supply Ralph Lauren, Cheap Monday, Dr Denim Jeansmakers, Golden Goose, Norwegian Rain, Penfield, Supra, Vans e Red Wing.
by Peppe Orrù