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Stone Island expands its Milan sales points with two new stores

The historical address of Corso Venezia 12, the first single-brand store of the Stone Island sportswear brand, opened in 1999, is now being renovated and dedicated to Stone Island Junior collections, from 2 to 14 years old.

The new flagship store located in Corso Giacomo Matteotti 18 in Milan will be reserved for the adult public, a prestigious and central shop on two floors, overlooking the Corso and the Gallery, which will exhibit the Stone Island and Shadow Project collections.

Stone Island, founded by Carlo Rivetti in 1982 in Ravarino, in the province of Modena, has always been a symbol of avant-garde and technology applied to fiber, fabrics, workmanship, finishes and innovative design, manufactured by Sportswear Company.

The two shops’ concept, created by the industrial designer Marc Buhre, has an industrial design look mixed with details of craftsmanship.

The Milan project adds to the stores opened in Rome, Florence, Venice, Turin, Verona, Forte dei Marmi and Riccione in Italy; Hamburg, Munich, Sylt, Paris, Cannes, London, Amsterdam, Antwerp and Stockholm in Europe; New York and Los Angeles in the United States; Tokyo, Seoul, Daegu, Hong Kong and Shanghai in Asia. <BT>