DENIM PREMIÈRE VISION and DENIM BASH

The best way to celebrate DENIM PREMIÈRE VISION 10th anniversary? A double event and a new program of initiatives.

For the last ten years, Denim Première Vision has reached the pinnacle of the international denim community. To celebrate these last 20 seasons of providing innovation and inspiration, the event organisers decided to go for a 3-day event from November 14th to 16th at the Paris Expo Center (PEC). The new edition of the trade show unites business opportunities with celebratory and cultural events, provides sources of inspiration and links suppliers with buyers. It also provides answers to the needs and demands of a constantly evolving denim market.

Hence DENIM BASH, an initiative that combines being completely engaged with having a great experience and provides the the opportunity to showcase a new multilayered perspective of a number of seasonal creative interpretation through 16 original looks made in collaboration with weavers and manufacturers in the name of innovation in  denim fashions and trends. The trade show also offers the opportunity to attend seminars as well as the third edition of the PREMIÈRE VINTAGE MARKET, an additional source of information and exclusive shopping experience.

Furthermore, the 3-day trade show also offers a new distinctive area dedicated to 75 international exhibitors, selected by a panel of experts and professionals, and 8 workshops and seminars focused on major themes such as the future of denim and its future success. The closing day of 10th anniversary also includes Food Trucks and DJ Sets. Rue du Vertbois in the heart of the Maria’s is, as a matter of fact, entirely dedicated to denim. The temporary so-called Denim Pop-Up Street presents collections by directional designers, art galleries, street art, collective ateliers and workshops with dozens of boutiques for an unprecedented shopping and art experience open to the general public.