A new important licensing agreement between Elisabet and Tommy Hilfiger
The iconic American brand and the Italian company start a new collaboration for the production and distribution of the children’s shoes range
Elisabet signed a new licensing agreement for the production and distribution of the Tommy Hilfiger kids’ footwear range. The agreement between PVH, the US group that controls the iconic American brand, and the Italian company based in the Marche region in Italy will start with the Spring/Summer 2018 collection in the European, Middle East and African markets. World famous for its signature preppy style, the iconic global brand Tommy Hilfiger can now rely on Elisabet ten-year experience for the relaunch of its children’s footwear range.
The partnership is a very important achievement for Elisabet as it expands even further the company’s already extensive brand portfolio. “We are really excited and honoured to be able to provide our know-how to Tommy Hilfiger, a brand with a brilliant reputation in the international markets where we want to strengthen our presence”, comments Lara Vallasciani CEO at Elisabet.
The launch of the Tommy Hilfiger Spring/Summer 2018 children’s footwear collection took place at last edition of Pitti Bimbo in Florence where it was showcased to international media and buyers.