Sustainability according to Brunello Cucinelli

Brunello Cucinelli unveiled the Spring/Summer 2019 collection, both at Pitti in Florence and at Milano Moda Uomo  in Milan, without missing the opportunity of underlining the importance of sustainability, especially when it comes to people. For the king of cashmere from the Umbria region in Italy, who last year was awarded a prize at the Green Carpet Fashion Awards, the theme of sustainability must start, first and foremost, from people wellbeing. Hence his Made in Italy collections are created and manufactured by men and women who work in the best possible conditions.  Made of the finest fabrics, the new men’s collection comprises of refined garments suitable for every day and characterised by an exquisitely played-down elegance. Slim safari jackets, above-the-knee Bermuda shorts, ultra chic linen shirts,  tight-fitting polo shirts in all the colours of summer, elegant double-breasted suits, even for younger men.