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Less is definitely more

A new evolution for the iconic Converse Chuck Taylor All Stars

by Peppe Orrù

Sports heritage meets technology and innovation. The Converse Chuck Modern Lux collection is the latest chapter in the long story of the Chuck Taylor All Stars, the iconic sneakers introduced in 1921, first to the United States of America and then to the entire world, by American super star basketball player Charles “Chuck” Taylor.

The recently launched premium range  comprises of modern stylish variations on one of the most famous shoes in the world.

Much lighter and more streamlined than usual, the new range sports superior details such as monochrome leather toe caps, supple leather uppers and embossed logo patches.

Perfect 24/7 and for whatever the occasion, the Converse Chuck Modern Lux collection is available exclusively online on www.converse.com and in selected Converse retail stores across the world.


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